{"id":389,"date":"2020-07-17T16:42:09","date_gmt":"2020-07-17T14:42:09","guid":{"rendered":"https:\/\/www.antaresvisiongroup.com\/cosmetics\/?post_type=whitepaper&#038;p=389"},"modified":"2023-02-13T11:13:22","modified_gmt":"2023-02-13T10:13:22","slug":"the-cosmetics-supply-chain-when-longevity-relies-on-nature-and-technology","status":"publish","type":"whitepaper","link":"https:\/\/antaresvisiongroup.com\/cosmetics\/it\/whitepaper\/the-cosmetics-supply-chain-when-longevity-relies-on-nature-and-technology\/","title":{"rendered":"The cosmetics supply chain: when longevity relies on nature and technology"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"540\" src=\"https:\/\/antaresvisiongroup.com\/cosmetics\/wp-content\/uploads\/sites\/4\/2023\/01\/cosm-1-1.jpg\" alt=\"[] - Antares Vision Group\" class=\"wp-image-406\" srcset=\"https:\/\/antaresvisiongroup.com\/cosmetics\/wp-content\/uploads\/sites\/4\/2023\/01\/cosm-1-1.jpg 900w, https:\/\/antaresvisiongroup.com\/cosmetics\/wp-content\/uploads\/sites\/4\/2023\/01\/cosm-1-1-470x282.jpg 470w, https:\/\/antaresvisiongroup.com\/cosmetics\/wp-content\/uploads\/sites\/4\/2023\/01\/cosm-1-1-768x461.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p>The cosmetics &amp; personal care market is very rich, dynamic and everlasting due to the fact that it can easily meet any user profile, independently of age, sex, culture, economic, demographic or sociological trends. It will always be driven by these fundamental factors as well as globalization and the digital revolution, leading to the emergence of new targets and differentiated customer experiences. In this whitepaper, we elaborate the challenges facing the cosmetics market nowadays and some adopted solutions. Looking to the near future, many technological trends are especially leveraging Artificial Intelligence to personalize products and services to ensure consumer engagement anytime and anywhere.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"pure-container kbutton \"\n style=\"\">\n            <a class=\"gtm__conditionButton kbutton__button kbutton__buttonPopup Ghv0J\" id=\"aHR0cHM6Ly9hbnRhcmVzdmlzaW9uZ3JvdXAuY29tL2Nvc21ldGljcy93cC1jb250ZW50L3VwbG9hZHMvc2l0ZXMvNC8yMDIzLzAxL0NPVkVSX1doaXRlcGFwZXJfVGhlX0Nvc21ldGljc19TdXBwbHlfQ2hhaW4ucGRm\"\n                    >\n            <div class=\"kbutton__buttonTitle\">DOWNLOAD THE WHITEPAPER<\/div>\n            <svg id=\"Livello_button\" data-name=\"Livello 2\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"14\" height=\"14\" viewBox=\"0 0 14 14\">\n                <defs>\n                    <style>\n                        .kbutton .cls-1{fill:none;}\n                        .kbutton .cls-2{clip-path:url(#clip-path-1)!important;}\n                        .kbutton .cls-3{clip-path:url(#clip-path-2-1)!important;}\n                        .kbutton .cls-4{clip-path:url(#clip-path-3-1)!important;}\n                        .kbutton .cls-5{fill: rgb(,,)!important;}\n                    <\/style>\n                    <clipPath id=\"clip-path-1\">\n                        <polygon class=\"cls-1\" points=\"2.099 12.999 1 11.9 10.344 2.557 1.824 2.557 1.824 1 13 1 13 12.176 11.443 12.176 11.443 3.656 2.099 12.999\"><\/polygon>\n                    <\/clipPath>\n                    <clipPath id=\"clip-path-2-1\">\n                        <rect class=\"cls-1\" x=\"-1141\" y=\"-1543\" width=\"1680\" height=\"4770.9999\"><\/rect>\n                    <\/clipPath>\n                    <clipPath id=\"clip-path-3-1\">\n                        <rect class=\"cls-1\" x=\"1\" y=\"1\" width=\"12\" height=\"12\"><\/rect>\n                    <\/clipPath>\n                <\/defs>\n                <title>k-arrow-blu<\/title>\n                <g class=\"cls-2\"><g class=\"cls-3\"><g class=\"cls-4\"><g class=\"cls-4\"><rect class=\"cls-5\" width=\"14\" height=\"14\"><\/rect>\n                                <rect class=\"cls-5\" width=\"14\" height=\"14\"><\/rect>\n                            <\/g><\/g><\/g><\/g>\n            <\/svg>\n        <\/a>\n\n        <div id=\"modalDownloadGhv0J\" class=\"modal\">\n            <a href=\"#\" rel=\"modal:close\" class=\"close-modal\">Close<\/a>\n            <div class=\"formContacts\">\n                            <\/div>\n        <\/div>\n\n    <\/div>\n\n<style>\n\n    .kbutton{padding-left: 0; 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